Learning Portal Promo

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OxbridgeBrand film2021

A promo that gives prospective students a preview of the Oxbridge learning portal, made to work in multiple formats across social channels and web pages.

A promo film for Oxbridge that gives prospective students a preview of its learning portal. The brief asked for a film that matched the energetic Oxbridge brand, highlighted its USP and could work in multiple formats across social channels and web pages. We developed the creative approach, the script and the film, with a 9:16 cut for social media, a website asset and a set of video extracts alongside the main edit.

The making of Learning Portal Promo

Video stills

The Oxbridge wordmark repeated across an orange frame over footage, with a green caption box reading We'll go
The word three stacked three times on navy, in outline, solid white and outline
A tilted screen of the Oxbridge learning portal showing a lesson on the geologic history of the Earth, with a comet heading for the planet
The words Any which in white type on navy, mid animation
The word proper cut out of a white background to reveal a landscape photograph
A turquoise caption reading student card over a hand holding a card, with sparkler light behind

9:16 for social media

USP promo, portrait cut for social

Website asset

World map for the Oxbridge website

Video extracts

USP promo extract, scene 3: We inspire
USP promo extract, scene 2: job ready
USP promo extract, scene 1: Oxbridge wordmark

Next project: GruupGruupBrand film2021

Learning Portal Promo2021

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