We make
things people
remember.

Ministry of Motion is an animation and motion design studio in Birmingham. This is how we work and what we stand for.

The story so far

  1. 2008

    Andy graduates

    A BA in Animation from the University of Portsmouth, then straight into one of Birmingham's leading video production companies.

  2. 2012

    Andy goes freelance

    By now he has worked for two of the most reputable video production companies in Birmingham.

  3. 2014September

    Ministry of Motion is formed

    Andy's own studio, making animation for brands, agencies and healthcare organisations.

  4. 2020

    Rapid growth

    Andy's brother, Alexander Sones, helps build the company, and the studio invests in a new look.

  5. 2025

    The first AI-assisted pipelines

    The studio starts putting AI to work, on films and behind the scenes.

  6. 2026

    The client area

    A place for clients to brief us, order the everyday jobs and check their files.

How we work

  1. Listen first

    We get to the bottom of what you are trying to achieve and who you need to reach: the who, the what and the where. And we learn your brand, not just the colours and typefaces but its personality, so the film fits your objectives and your identity.

  2. A plan made for you

    No two jobs are the same, so the plan is built around yours: what it needs, in what order and by when.

  3. Every step, shown

    You sign off each stage before the next one starts, so you always know how far along the film is.

    1. Script
    2. Style frames
    3. Storyboard
    4. Animatic
    5. Animation
    6. Amends and finish

How we work with AI

People make the creative calls.The machine does the heavy lifting.

  • The creative calls

    Every creative decision is a person's.

  • The heavy lifting

    The repetitive work is where the machine earns its keep, and why the everyday jobs can be priced up front.

  • Behind the scenes too

    AI helps run the studio as well, from quoting to scheduling. If you want the same in your agency or business, talk to Andy.

Values

We listen.

The best results come from asking the right questions.

1 of 6

We go the extra mile.

In the detail of the work and in the service around it.

2 of 6

We are curious.

New styles, new technology and new ways to tell a story.

3 of 6

We are collaborators.

No one can do everything alone, so we use each other's strengths.

4 of 6

We are humble.

Great work with quiet confidence, and something given back to the community.

5 of 6

We are trustworthy.

Trust is everything. We never miss a deadline and we always have your back.

6 of 6

Join us.

If you animate, illustrate, design sound or voice films and would like to work with Ministry of Motion, send a portfolio and a little about yourself.

hello@ministryofmotion.tv